New found challenges of marketers

In Marketing Activity Management System by Jose Thomas

Marketers are traditionally been challenged by the onslaught of new trends, lifestyles and changing preferences of consumers. Earlier these changes used to happen over a long period of time. But now they have to grapple with another set of challenges – technology, the fast pace of technology disruptions virtually changes everything around them. The traditional ways of marketing are being challenged and disrupted by the technology. The digital savvy consumer is a hard nut to crack, but easier to access given the multiple avenues to capture them.

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37th GST COUNCIL UPDATES

In Blog, GST Council updates by admin

The 37thGST Council met in Goa on 20.09.2019 under the Chairmanship of Union Finance & Corporate Affairs Minister Smt Nirmala Sitharaman. The meeting was enriched with other important personalities like Union Minister of State for Finance & Corporate Affairs Shri Anurag Thakur besides Chief Minister of Goa Shri Pramod Sawant, Finance Ministers of States & UTs and senior officers of ...

Serverless Analytics

In Blog, Cloud Technology by admin

Once I had to confront with a specific case where the analytical data was to be kept in house and that meant not to use third party analytical scripts like GA or Matomo or any other in that line. This sparked the thought of playing with opensource Matomo old Piwik. Utilizing the piwik tracker public method setTrackerUrl we could change ...
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AWS Summit 2019

In Blog, Cloud Technology by admin

Year after year, techies, devops and newbies come together in the month of May to the Mumbai Exhibition Center (NESCO) to exchange and gather knowldege, product information, training and certifications from Amazon Web Services (AWS). Delegates to AWS Summit is increasing by 45% year on year, and is named as the "largest IT event in India". This year online registrations ...
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Cloud is not (just) about cost cutting

In Blog, Cloud Technology by Jiju Thomas Mathew

The question “I am already running my application in a Datacenter and paying an amount per month, how cost effective can we be after moving to the cloud?” is a real nightmare for the solution providers. Whichever is the cloud provider, they will try to convince that there will be enough cost reduction. Indeed is there any cost reduction? The …

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Elastic Project – Shrinking from Elastic to S3

In Blog, Cloud Technology by Jiju Thomas Mathew

One of our portals is seasonal, and we usually pop it to Dynamic on Elastic by October every year and shrink down to static on S3 the subsequent January end. This has been a manual process for the past 5 years. But in 2017 we attempted to automate it with some tweaks to the application. Since we had enhanced the …

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AWS Meetup – Serverless Computing

In Blog, Cloud Technology by Jiju Thomas Mathew

Was at the AWS Meetup at Bangalore for delivering use cases. The event was quite AWSome.. Like always anything connected with AWS.. the hall was jam packed.. Had guys from even outside the state.. phew I was invited to give a talk. But these others came hoping to share and learn. Being formal, I would thank Habeeb and Jeevan for …

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